Overwhelming Orders Force Zoom Suit #1 to Be Allocated
Initial orders for the April 26 releasing Zoom Suit #1 were more than double order estimates and more than triple the expectation of publisher, Superverse. Because of the high demand, the comic will be allocated to direct market comic shops at 90 percent of initial orders.
In order to utilize the special MetalFX technology that is featured throughout this first issue, the comic had to be printed in collaboration with the printer, technology provider, paper manufacturer and ink manufacturer. All of these steps meant the publisher could not print to order and had to print a set quantity. The quantity chosen was a number that both distributor and publisher thought would be enough to satisfy orders, but has come up short.
“I approached the potential trade partners with the concept of creating a super high-end comic and they loved the idea,” said Zoom Suit creator, John Taddeo. “They needed to know how much it would cost, though, and that required setting the print run early. We printed triple what I thought fans and retailers would order, plus extras for conventions and film festivals. It turned out we were way off and we don’t have enough.”
Comic shops can expect to receive 90 percent of their original orders. Fans are urged to check with their comic shop and reserve a copy early.
“Taking zero for film festivals and kicking in all our convention copies we’re going to be able to fill 90 percent of orders,” said Taddeo. “I wanted to keep some books for events, but I’m trying to fill the orders to the best of my ability.”
Zoom Suit #1 is scheduled to arrive in stores on April 26 with a cover price of $2.95. Since the book is printed, delivery is guaranteed on or before this date. The issue features a story by John Taddeo, with covers by Bill Tucci, Billy Dallas Patton and Bob Layton. The interior art is by Billy Dallas Patton. A total of five variant editions are available to retailers, including covers by Layton, Bart Sears, Gene Colan, Jim Starlin and the “Team Zoom” edition by Billy Tucci.
“It’s great to be involved in a project that’s been getting so much attention,” said Zoom Suit penciler, Billy Dallas Patton. “When John and I set out to make a comic book, we agreed it would be tremendous if we could sell 5,000 copies. Orders exceeded 20,000! The demand and eager anticipation is great. It really makes the hard work worthwhile.”
posted by Andres Heredia @ 12:05 PM
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